Buy a SEED mask and help protect some of the world’s poorest people

With brands now branching out into fabric face masks at a rate of knots, there are plenty of options to choose from. But UK charity SEED Madagascar is offering an even more ethical option – buy one and they’ll commission a further five to be made and distributed in Madagascar, the world’s poorest country.

Nearly 80% of Madagascar’s population lives on less than $1.90 a day while few health services and poor communications systems mean the island’s mortality rates are among the worst in the world.

Face masks on the island are vitally important to help prevent the spread of Covid-19. Luckily, they are relatively cheap to produce so SEED Madagascar has come up with an innovative way to help fund their production and distribution to some of the island’s most vulnerable.

The charity is selling face masks produced by volunteers in the UK for £5, all of which goes towards commissioning five masks to be made by skilled community members as part of the SEED Covid-19 appeal. 

One pound covers the cost of materials, labour at 2.5x the minimum wage, and distribution of a single mask. 

“Helping communities halt the spread of CV is vital,” says SEED’s Mark Jacobs. “We’ve commissioned over 7,000 masks so far and we’re doing all we can to protect the most vulnerable, but we need more support to build our response.  It is terrifying to think about what this pandemic will do in Madagascar.”

To buy, or volunteer to make masks for the charity, click here

About lyndahamiltonparker 414 Articles
Lynda Hamilton Parker is a Scottish PR expert and independent publisher

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